Swivs Locker is a Melbourne based clothing and apparel business that supplies customised uniforms to others business, events and sporting clubs in Melbourne.
Swivs Locker’s goals were to:
Sell merchandise to existing clients
Attract new clubs to use and submit their artwork to the Kit Builder.
Swivs Locker required a website redesign, with custom ecommerce store integration that would allow their customers to sell their products.
Advanced Store | Payment Gateway | Dynamic Content | Chat Integration | SEO | Mobile Optimisation
My first stage in any project is research. The research stage includes research into the target audience and competitors.
After research, I start designing the website.
To achieve Swivs Locker’s primary goal, I included a clear call-to-action, “show now”, on the main banner. This call-to-action gives club members a clear way to find and purchase their uniforms.
To fulfil their secondary goal of getting new clubs to use the kit builder, I included “design your own” in the header and main banner sections. Including “design your own” gives potential clubs a way to get started and experiment with clothing design for their own club.